Supports economic programs designed to strengthen and expand the income potential of all the varied businesses within the trade area.
Achieves objectives of enhancing year round economy through the planning, promotion and management of tourism while respecting the unique community and environment of Ridgway – in concert with the Town of Ridgway’s Comprehensive Plan.
Maintains a Town-owned building for the benefit of the community as the Visitors’ Information Center.
Operates a Visitor Center 12 months of the year at southwest Colorado’s primary intersection: Highways 550 South and 62.
Responds to potential visitors’ and locals’ phone and e-mail inquiries regarding, lodging, restaurant, recreation / events, new business start up, and relocation – mailing out response packets as required and tracking visitor statistics.
Provides for an 800 number, ( 800 220-4959 ) with message machine, so that inquiries may be conveniently received 24 hours a day.
Provides referrals and business information, maps, guides and more to local residents, newcomers, prospective new business, and visitors.
Promotes Ridgway as an attractive community by way of implementing an annual marketing plan funded in part by Lodging Tax revenue. (Available for Member review on request.)
Maintains a continually updated community web site presence: ridgwaycolorado.com – linked to numerous other Colorado and National Tourism related sites.
Functions as the clearinghouse for maintaining a continually updated community Calendar of Events.
Supports programs of a civic, social and cultural nature which are designed to increase the functional and aesthetic values of the community such as: Monthly Business After Hours Socials, Christmas In the Park with Santa, Annual Golf Tournament at Fairway Pines, annual Hot Air Balloon Festival, & more…
Hosts the Ridgway Railroad Museum – a cornerstone attraction for Ridgway’s narrow gauge railroad heritage.
Serves as a source of information to, and collective voice for, businesses in Ridgway area regarding governmental and other matters of interest to the business community.
RACC’s computer is group programmed for reaching RACC members at-large or by category and may be utilized to efficiently broadcast members’ e-mail announcements.
Provides a cooperative parking lot for the Montrose, Ouray and San Miguel Counties’ commuter traffic.
Serves as a liaison with Town and County government and regional non-profits.
Assists in coordination of group activities such as weddings, reunions and group tours upon request.
Provides assistance with community and members’ event planning and promotion upon request.
Provides orientations and media packets to travel writers, and travel agents.
In the absence of a local “Better Business Bureau”, handles consumer complaints and compliments.